
We ran organic social for RMR Solutions, LLC, the Howell, Michigan maker of RMR-86 mold stain remover. The content performed well enough to help fuel the brand's growth, and RMR is now stocked in retailers across the country. View counts below are live platform numbers.
Public Instagram posts on RMR Solutions' channel. Displayed views are live public counts captured July 9, 2026. The case record identifies an RMR-86 attic-mold demonstration and a three-step product treatment. Their counts are reach evidence and do not independently prove nationwide retail availability; organic social helped fuel nationwide retail growth and is not presented as its sole cause.
RMR Solutions, LLC is a cleaning-products brand based in Howell, Michigan, established in early 2013. Its flagship RMR-86 is billed by the company as the industry's fastest mold stain remover, and the catalog spans disinfectants, degreasers, cleaners, and odor eliminators across homeowner, professional, and marine lines.
A professional cleaning product needed organic content that demonstrated the product and earned distribution beyond a filled feed.
We built native Instagram reels around the product doing its job, including attic mold removal and a three-step RMR-86 and RMR-141 treatment.
The reels that carried this account are demonstrations: RMR-86 erasing mold stains on camera, start to finish. Proof beats polish. If your product visibly works, film it working.
A mold stain remover pulled 1.8M views on a single reel. Niche does not mean small audience. It means a sharper problem, and sharper problems make content people actually stop for.
When the content performs, the effect does not stay on the platform. RMR's organic social worked well enough to help fuel the brand's growth, and that growth story now includes retail shelves across the country.
If you make a consumer product that solves a real problem, especially one that shows well on camera, we can build the same organic engine for your brand.